Privacy Policy

Introduction
Downtown Behavioral Wellness (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.downtownbehavioralwellness.com (“the Website”), including any content, services, functionality, or downloadable materials (“the Services”).
By accessing or using this Website, you agree to this Privacy Policy and our Terms of Use. If you do not agree, please do not use our Website.
For any questions regarding this policy, contact us at: contact@downtownbehavioralwellness.com
Our mailing address is:
96 5th Ave, Suite 1L
New York, NY 10011

HIPAA Compliance & Your Privacy
At Downtown Behavioral Wellness, we take your privacy and confidentiality seriously. As a mental health provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA) to protect your personal health information (PHI).
* Confidentiality: Your therapy records and personal information are securely stored and will not be shared without your written consent, except as required by law.
* Secure Communication: We use HIPAA-compliant platforms for scheduling, payments, and telehealth services to ensure your information remains private.
* Your Rights: You have the right to access your records, request corrections, and understand how your information is used.
For questions or concerns about your PHI, please email contact@downtownbehavioralwellness.com.

Children’s Privacy
This Website is intended for individuals 16 years of age or older. We do not knowingly collect personal information from children under 16. If we become aware that we have inadvertently received such information, we will delete it. If you believe a child under 16 has provided us with personal data, please contact us immediately.

When We Collect Information
We collect data when you:
* Visit our Website
* Complete forms (e.g., contact or intake forms)
* Sign up for our newsletter
* Engage with us via email or chat
* Use or view our Website via your browser’s cookies
We may use email and cookies for retargeting on Google and Meta (Facebook, Instagram) and to track conversions across these platforms.

Types of Information We Collect
1. Personal Information
When you voluntarily fill out forms, sign up for newsletters, or contact us, you may provide personal information such as your name, email address, or payment details.
2. Automatic Data Collection
We may collect:
    * Browser, network, and device details
    * Web pages visited prior to visiting our site
    * IP address, click behavior, scrolls, pages visited, and search terms
This data helps us improve the Website’s design, experience, and services.

How We Use Your Information
We may use your personal information to:
* Improve your browsing experience
* Respond to inquiries and client requests
* Process payments and appointments
* Send newsletters or marketing emails (only with consent)
* Analyze website traffic and ad performance
We do not sell your personal data.

How We Share Your Information
We may share your data with:
* Trusted third-party providers (e.g., payment processors, email platforms)
* Law enforcement if required by law
* Analytics and marketing platforms
Some embedded content (e.g., video, maps) may use third-party cookies or tracking. We encourage you to review their privacy policies.

Cookies & Tracking
This Website uses cookies to enhance your experience. Cookies are small data files stored on your device.
* Essential Cookies: Required for site functionality
* Analytics Cookies: Help us track site usage and improve performance
Note: This website is built on Showit.

How We Protect Your Data
We implement strict security measures including:
* Encrypted payment processing
* Secure servers and firewall protection
* Routine malware and vulnerability scans
While we take all reasonable precautions, no online transmission is 100% secure.

Your Privacy Rights
Depending on your location, you may have rights including:
* Right to Access your personal data
* Right to Rectification (correct errors in your data)
* Right to Erasure (ask us to delete your data)
* Right to Restrict Processing temporarily
* Right to Object to how your data is used
* Right to Data Portability
To exercise your rights, email contact@downtownbehavioralwellness.com.

Accessibility
We aim to make our website and services accessible to all users. If you experience any difficulty accessing our site or require accommodation, please contact us at contact@downtownbehavioralwellness.com.
By using our website, you agree to contact us directly before pursuing any legal action related to accessibility. We are committed to inclusivity and resolution.

Use of AI on Our Website
We may use artificial intelligence (AI) tools to enhance website features, improve user experience, and generate certain content.
Ownership of AI Content
All content created with AI tools is the intellectual property of Downtown Behavioral Wellness and may not be reused or reproduced without permission.
AI Data Processing & HIPAA
If AI tools process limited data (e.g., browsing behavior or non-identifiable health-related inquiries), it is handled securely and in compliance with HIPAA and this Privacy Policy. AI tools are not used to store, process, or transmit protected health information without explicit HIPAA-compliant safeguards. No personal data is sold, stored, or reused for any purpose beyond functionality.

Your California Privacy Rights (CCPA)
If you are a California resident, you may:
* Request the data we have collected about you
* Ask us to delete your personal data
* Opt out of personal data sharing (we do not sell personal data)
To exercise these rights, contact us at contact@downtownbehavioralwellness.com.

Do Not Track
We respect "Do Not Track" settings on your browser and do not track users across third-party websites.

International Data Transfers
We do not transfer personal data outside of the United States.

Changes to This Policy
We may update this policy as needed. Any changes will be reflected by the “Effective Date” at the top of the page.
For questions, email: contact@downtownbehavioralwellness.com